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site speed audit

Site Speed Audit


What Can Affect Site Speed the Most?

How your website is built and the resources loaded on each page can have a significant impact. Here are some examples of factors that can affect your site speed:

  1. Size of Images: Most images are uploaded to websites at sizes much larger than needed and bigger than most screen sizes. Image quality is essential, but they should be used and loaded in the most efficient manner.
  2. Server Speed: It is important to make sure that your server is on a secure and quick server. If not, any optimisations you make could be in vain. 
  3. Size of JavaScript and CSS files: The size of any JavaScript and CSS files matters, as does the amount of used and unused code they contain. Ensuring they are as lightweight and efficient as possible can give you a leg up over your competitor sites.
  4. Video Content: Video content can be compelling and valuable, but how the video is added to the page can have enormous consequences. We will share any necessary next steps to help ensure that any video content and files are used effectively and don’t negatively affect how fast the page loads. 

Having a quick-loading website help to improve your website’s visibility, conversions, and time on site. Load resources on your templates promptly, and you should see a real difference in your website’s success.

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What is Affecting Your Site Speed the Most?

Site speed has been growing in significance with search engine ranking factors for a while, and if your website is slower to load than your competitors, you will struggle to get ahead. It’s more important than ever to ensure your website loads quickly and efficiently.

A site speed audit will help you understand how quickly your website is loading compared to others and outline which page templates are the most problematic. We will also look at what elements and resources are causing the most significant problems and help you understand what you need to do to improve them.

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